Ms. Jennifer Griffith, Permanent Secretary in the Ministry of Tourism since 2006, is a decisive leader, known for her insightful analysis, innovative solutions and unwavering commitment to Jamaica's tourism success.

As the chief administrator, Ms. Griffith wears many hats: policy architect, programme executor and advocate for the industry's sustainable development. She not only provides policy advice to the Minister of Tourism but also offers strategic oversight of the policies and programmes of the Ministry’s divisions and public bodies.

Her journey began in 1997 when she joined the Ministry as a Tourism Planner, later advancing to the role of Senior Director, Strategic Planning and Evaluation. Throughout her tenure, Ms. Griffith has been a driver of change. From fostering responsible tourism practices to spearheading social welfare initiatives, she consistently navigates evolving landscapes and trends to ensure Jamaica remains a premier destination on the international stage.

She has spearheaded the development of impactful policy initiatives, co-coordinated the preparation of the Master Plan for Sustainable Tourism Development in Jamaica and played a pivotal role in enacting legislation to establish the Tourism Enhancement Fund and the associated statutory body. Ms. Griffith also played an instrumental role in the establishment of the landmark Tourism Workers Pension Scheme.

Prior to the Ministry of Tourism, Ms. Griffith spent nine years at the University of Technology, where she served as Projects Coordinator, Senior Lecturer and Acting Head of the Physical Planning Division before her departure in 1997.

A distinguished graduate of Rutgers, The State University of New Jersey, USA, Ms. Griffith earned a Bachelor of Arts Degree in Urban Studies with Highest Honours. She pursued graduate studies at the same university, completing her Masters in Public Administration in 1989. Additionally, she holds a Diploma in Physical Planning from the University of Technology. Ms. Griffith has also served on various Boards of Directors.

Ms. Griffith's love for Jamaica fuels her tireless efforts. She believes in the transformative power of tourism to empower communities and create a lasting positive impact on the nation and its citizens.

In 2018, she was awarded the Order of Distinction, Commander Class (CD) for her sterling contribution to the nation’s tourism industry.

Ms. Griffith has three children and two grandchildren.